With impeccable taste and aesthetics we build brands from the foundation up so there is a consistent voice along the way while making them appealing to their target markets.
Helena de Pereda with director John Fitzgerald and crew followed Thierry Guetta AKA Mr. Brainwash in a creative journey from Los Angeles to London. The old London post office was converted into a pop-up gallery and club for one night.
To promote the event a series of teasers were made. Here they are.
MAKE UP FOR EVER
We called this campaign:
A day in the life of.....
We created a campaign supporting the launch of a new HD foundation. The brand claimed the makeup doesn't need to be retouched throughout the day.
To prove it we invited 50 trendsetters to discover it at a VIP event we produced. Then we selected 5 NYC girls with different lifestyles and we followed them for a day.
We discovered the makeup did not, indeed, needed retouching.
A SHINY KNIFE
This is one of the most incredible experiences we have participated on.
Assisting chefs Michael Cirino and Daniel Castano from A Razor A Shiny Knife, we brought national attention to their unique culinary offers.
Watch this !
IAC Award for OUTSTANDING ACHIEVEMENT IN INTERNET ADVERTISING Lunesta
To assist the brand in a new national campaign we collaborated with Connected Productions on an spectacular 3D projection over one of the best known hotels in the city. We invited hundreds of people to watch the show and we enjoyed their faces while watching one of the first 3D mapping projections ever done in history.
Copyright Firma/Qoolcity - 2015